MAPA
Little Steps Cleaner Air Community Outreach
Little Steps is a collaborative air quality campaign across agencies and jurisdictions that is funded through the federal government.
Part of what makes Little Steps so successful is its focus on connecting young people to the importance of clean air, including a newly-developed curriculum for third–fifth graders (with options for older and younger students) in Iowa and Nebraska.
This year, based on research and in accordance with our process, Emspace + Lovgren has updated and evolved the Little Steps brand from Little Steps Big Impact to Little Steps Cleaner Air, including a new visual identity, website (littlestepscleanerair.com) and guerrilla
marketing campaign.
Categories
- Branding
- Interactive
- Public Relations
- Social Media
- Community Outreach