Visiting Nurse Association
Visiting Nurse Association Brand & Communications
Every day, Visiting Nurse Association (VNA) connects with a variety of people — providing home health, hospice care, community-based programming and services for individuals with disabilities throughout the metro. Our VNA communications strategy was developed to drive revenue opportunities so that VNA can continue to serve those in need in Omaha and Southwest Iowa.
In 2017, after a robust process of research, planning and execution, Emspace + Lovgren created a welcoming new logo, brand messaging, video, and business materials that showcase VNA’s pride in owning its space as an influential leader in the healthcare community.
As part of its rebrand, VNA tasked Emspace + Lovgren to design a new, user-friendly website (vnatoday.org) to better represent the scope of its services and the impact of VNA’s expertise in the community.
Most recently, our team has worked to showcase and support VNA’s communications efforts as they provide critical care during the pandemic.
- PRSA Nebraska Award of Merit (2018) — VNA Rebrand
- AIGA Nebraska SHOW Gold Award (2017) — Annual Report
- PRSA Nebraska Award of Excellence (2017) — Annual Report
- PRSA Nebraska Award of Excellence (2017) — Website
- PRSA Nebraska Award of Merit (2017) — Video
- Public Relations